Anita Gonzalez – Behavioral & Research Institute Leader

Anita Gonzalez
DMBA Learning – CTR Factor Leadership Institute
Head of Client Engagement & Corporate Relations at DMBA
COO at CTR Factor Inc.

  • Co-Founder, Partner and COO of CTR Factor, Inc.
  • 21 years experience and advanced strategic leadership skills in managing sales, marketing, and client relationship teams
  • Chief Marketing Officer and Chief Client Officer at Diversity MBA
  • Vice President of Learning Development & Advisory Services at Sam Walton College of Business / ALPFA Institute
  • Head of Sales & Marketing for the Southeast Region for Verizon.
  • Led approximately 600 employees and 200 contractors with ownership for all sales and marketing to 1.5M consumer and business customers in Florida, North Carolina, and South Carolina. Accountable for $1.7B in revenue and $100M in expense.
  • One of the founding members of the D&I Council in Retail Markets within Verizon
  • Board member & Partner at EZ Language Services
  • Board member at Diversity Advisory Board of the University of Arkansas
  • Certified facilitator and administrator of the Intercultural Development Inventory (IDI)
  • BS (Human Resource Management/minor in Marketing); MBA (Business Management)