Think of Apple, Google, and GE and what comes to mind? Perhaps, you think of visionary leaders surrounded by smart people who create products and services that consumers demand. What is the greatest competitive advantage for these companies? It’s their people without a doubt. The ability to attract, recruit and retain talented people is how companies achieve phenomenal results, year after year. Look into their cultures and you will find environments that foster “intrapreneurs.” Whether you’re a small company with fewer than 25 employees or midsize, you can achieve stellar results by following their example. Well, how do you find and keep smart people? You simply have to attract them by becoming a talent magnet. It’s really not as difficult as it may seem. The first step required is to create a culture that fosters “intrapreneurship.”
